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Free Valuation Tool

What Is Your Business Worth?

Plug in your numbers below. This is the same SDE method buyers use to decide what they will pay.

Step 1: Start With Your Tax Return

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$
Rough Estimate at 2.5x
$0

This number is almost certainly too low. Most owners have $20,000 to $80,000+ in add-backs they are not counting.

Step 2: Add Back Owner Compensation

Everything the business pays you that reduces taxable income but is really owner benefit.

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$
$
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$

Step 3: Add Back Non-Cash & One-Time Items

Expenses that reduce profit on paper but are not real ongoing cash costs to a new owner.

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$

Step 4: Choose Your Industry Multiple

Most small businesses sell for 2x to 4x SDE. Service businesses trend lower (2x-3x). Businesses with recurring revenue, strong systems, or real estate trend higher (3x-4x+).

2.5x
1.5x 5.0x

Your estimate is based on 2 numbers.
The real valuation uses 10.

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Your Valuation

SDE Breakdown

Net Income$0
+ Owner's Salary / Draws$0
+ Health Insurance$0
+ Vehicle$0
+ Cell Phone$0
+ Meals & Entertainment$0
+ Other Perks$0
+ Depreciation & Amortization$0
+ Interest$0
+ One-Time Expenses$0
Seller's Discretionary Earnings $0
Estimated Business Value
$0
SDE $0 × 2.5x multiple

Value at Different Multiples

2.0x
$0
2.5x
$0
3.0x
$0
4.0x
$0
Important: This is an estimate based on the SDE method, which is the most common valuation approach for small businesses. Actual sale price depends on industry, growth trends, customer concentration, location, and deal structure. Use this as your starting point - not your final number.
Now What?

You Know What Your Business Is Worth.
Getting a Buyer to Pay It Is a Different Problem.

The number above is your starting point. Turning it into a check requires a process most owners have never done before. The guide covers all of it:

  • 1 Identify every add-back. Most owners miss thousands in legitimate add-backs that increase their SDE. The guide walks through each category so you capture the real number.
  • 2 Present the valuation so buyers believe it. A number on a calculator is not enough. You need to show the math in a format that holds up under scrutiny.
  • 3 Protect your privacy while marketing. If you have key contracts, employees, or customers you cannot afford to expose, the guide shows you exactly how to sell without revealing them.
  • 4 Find and vet serious buyers. The exact qualification process to filter out tire-kickers and competitors before you share anything material.
  • 5 Negotiate without getting played. Experienced buyers use specific tactics against first-time sellers. The guide names them and shows you how to counter each one.
  • 6 Structure seller financing. Most buyers cannot pay cash in full. Seller financing expands your buyer pool and often produces a higher total price.
  • 7 Close with a $2K lawyer instead of a $100K broker. A transactional attorney and CPA handle the closing for around $2,000 total. The guide tells you exactly what each one does.
  • + 7 done-for-you templates. NDA, Letter of Intent, Due Diligence Checklist, Valuation Worksheet, Seller Financing Template, Buyer Qualification Form, Offer Letter. Ready to customize and use immediately.
How to Sell Your Business Without a Broker
50-page guide + 7 templates. Instant download.
$27

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